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LOGO DESIGN: The Bexley Coffee Shop
Bexley, Ohio
Because the shop is next to railroad tracks, one goal for the logo was to connect it with this location without being harsh, metallic, or cliché. We started by creating an old-fashioned, wooden crossing sign then bordered it with leafy curves ensuring its earthy, organic appearance. The owner’s first reaction was, “It is equal parts adorable and clever and funky and trippy and the colors are great!”
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